Sales page
The Diary Of A CEO Sales page — The 1% Lock In Bundle, £42 “save 42%”
Why it works
Pushed from the announcement bar on every page: “2026 ends soon · The Lock In bundle is here.” A value stack: the diary (£35), a pen (£12), a Notion goal tracker (£20) and the Lock-In Guide PDF (£5), “total value £72”, yours for £42. Three of the four items are “included free”, and two of those are digital, so the discount is mostly made of things that cost nothing to ship. A deadline (the end of 2026) on an undated 90-day diary.
