Acquisition.com funnels
A holding company that sells its own operating playbook, and sorts every lead by revenue before deciding what to sell them.
Acquisition.com runs a portfolio of businesses and turns the methods behind it into the product: books, free courses, a paid community, and a set of two-day in-person workshops in Las Vegas. Almost every funnel it runs is a free asset with a qualification gate behind it — the giveaway is real, and so is the sorting.
Alex and Leila front the company jointly. The same lead magnet is advertised from both of their Facebook pages with identical copy, and the workshops are taught by both, which is why the brand carries two people rather than one.
Behind Acquisition.com
Acquisition.com · Coaching/ServicesScaling Roadmap QuizA six-screen quiz that hands out a personalised roadmap, and uses the revenue answer on its last screen to decide whether you get a $5k workshop pitch or a course video.View funnel →
Acquisition.com · Coaching/ServicesSales Team Scaling KitA free sales-team kit whose form checks both your revenue and your ownership before deciding whether you get a workshop pitch or only a thank-you.View funnel →
Acquisition.com · Coaching/Services5 Scaling FrameworksA free lead magnet whose opt-in form quietly sorts you — one answer decides whether you get a sales pitch or a pile of free training.View funnel →
Acquisition.com · Coaching/ServicesSales & Marketing RoadmapsThe Roadmap split by function: free Sales and Marketing roadmaps on their own host, where the sales one ends on a "founders-only" booking page.View funnel →
Acquisition.com · Coaching/ServicesMarketing, Sales & Scaling WorkshopsThree workshops sold off one template: a video, a button to a calendar, and a banner counting down a different sold-out cohort, each with its own booking calendar.View funnel →
Acquisition.com · Coaching/ServicesSales Team Scaling KitA free sales-team kit whose form checks both your revenue and your ownership before deciding whether you get a workshop pitch or only a thank-you.View funnel →Acquisition.com · Coaching/Services5 Scaling FrameworksA free lead magnet whose opt-in form quietly sorts you — one answer decides whether you get a sales pitch or a pile of free training.View funnel →Acquisition.com · Coaching/ServicesSales & Marketing RoadmapsThe Roadmap split by function: free Sales and Marketing roadmaps on their own host, where the sales one ends on a "founders-only" booking page.View funnel →Acquisition.com · Coaching/ServicesMarketing, Sales & Scaling WorkshopsThree workshops sold off one template: a video, a button to a calendar, and a banner counting down a different sold-out cohort, each with its own booking calendar.View funnel →