Email

ClickFunnels Email — The offer emails: one price, a growing stack

Why it works

The offer is announced on the evening of Day 3, three days in, two days before the end. Email 09 names the price once: $5,500 for the Funnel Builder Certification, lifetime ClickFunnels and 50 agency accounts, plus $297 a year. That is the $997 deposit and $4,500 on the deposit page. It is framed against $5,346 for eighteen months of an ordinary account. From then on the price never moves and every email adds to the stack: an AI "Funnel Hacker Brain", Daily Draft ("$60K/year value"), six months of Rocketeer, Barnum PT Pro, CF Pro Tools upgraded "from 1 year to LIFETIME", until the finale email counts "13 bonuses… $5,500". The links carry utm_term=evergreen, the email list's own label for a launch that repeats.

From 30 Sep (Day 3) to 5 Oct · links go to onecommaclub.com/go and /lifetime, tagged utm_term=evergreen

  1. ClickFunnels — The offer emails: one price, a growing stack (screen 1)
    "It's OFFICIAL… (this is the most insane offer I've ever made)." The whole offer, laid out once: what is inside, "YOUR INVESTMENT: $5,500", the comparison with a normal account, and the payback maths on 50 reseller accounts at $97 a month.
  2. ClickFunnels — The offer emails: one price, a growing stack (screen 2)
    "the offer just got even MORE insane… (3 new bonuses)". Day 4's guests each add a bonus, and the email retells each one as an event ("McCall Jones woke me up at 4am and convinced me to do something I said I'd never do").
  3. ClickFunnels — The offer emails: one price, a growing stack (screen 3)
    "Jaime said 'lifetime' and the chat lost its mind…" The final stack after the finale, with the price unchanged. The subject line sells the crowd's reaction, not the product.
  4. ClickFunnels — The offer emails: one price, a growing stack (screen 4)
    The challenge doesn't stop at Day 5. A "Money by the Weekend" sprint starts, and buyers get a "Courage Call" with a coach the same day. Everyone else is told about it, which is the reason to buy before Monday.
  5. ClickFunnels — The offer emails: one price, a growing stack (screen 5)
    Monday's show-and-tell: success stories from the weekend, read out live. The preheader carries the close: "the offer is disappearing soon…"