Sales page
Understand Myself Sales page — “The most comprehensive & accurate personality test”
Why it works
One product, one page: Peterson’s photo, the claim, and two buttons repeated six times down the page, “Buy Now – $9.95” and “Package for 2 – $19.90”. Proof is research rather than reviews: the Big Five Aspects Scale, a sample of 10,000 people, “over 600,000 tests completed worldwide”, and his Harvard and Toronto history. Near the bottom it warns that each person can take the test only once.
