Quiz/survey

Acquisition.com Quiz/survey — Marketing Roadmap wizard

Why it works

A wizard like the main Roadmap's: first a name (LET'S START), then a business email, then a phone number. The country picker defaults to US +1 here. Under the form: "Receive it via email.", "Same playbook we use in our $250M+ portifolio companies." (sic) and "Requested by 250,000+ business owner." (sic). Its field list also names employees, annual revenue and ownership, which come after the phone screen. The phone screen validates the number, and the walk stopped there, so the qualifying questions and anything after them are not captured.

See it live

  1. Acquisition.com — Marketing Roadmap wizard (screen 1)
    The entry screen: the name step, with the roadmap mock-up above it.
  2. Acquisition.com — Marketing Roadmap wizard (screen 2)
    The phone step, with the US +1 country picker. Entering an invented 555 number returned "That phone number looks invalid", which is where the capture stops.