Pricing page

Salesforce Pricing page — $0, $25, $100: all “Try for free”

Why it works

Free Suite $0 (2 user licences, no contract or credit card), Starter Suite $25 per user per month (monthly or annual), Pro Suite $100 per user per month (annual contract). All three buttons say “Try for free”, so the free plan sits beside two trials that look the same, and a visitor who came for “free” is offered the paid plans at the same click cost. Lower on the page, a card headed “Ready for more of everything? Time for Starter Suite.” links to the Pro Suite trial instead, and the closing “Get Salesforce. Free.” button goes to the Starter trial, not the free sign-up.

Salesforce — $0, $25, $100: all “Try for free” (mobile)