James Clear

Author of Atomic Habits.

James Clear in a James Clear pricing pagePricing page · James Clear

Clear writes about habits and continuous improvement. Atomic Habits is the anchor product, but the weekly 3-2-1 newsletter is the actual engine — it’s the asset every other offer is introduced through, which is why his funnel is captured from the newsletter opt-in rather than from the book.

The ladder

Every funnel James Clear runs, sorted by what it asks of you. The cheap rungs are doors to the expensive ones.

  1. Free

    An email address

  2. Four products

    Sold from the confirmation page