How the Sabri Suby Sell Like Crazy book funnel works
This is a free-plus-shipping book offer. The ad, “Shark Tank Star Issues Urgent Message”, ran 20 Jul to 25 Aug 2026 and was the highest-impression destination on Suby’s personal page. It sells scarcity and proof (only 10,000 copies, 6,500+ reviews, $7.8B in client sales) and mentions the $23.95 retail price only to say you will not pay it.
The page leads with “Shark Tank investor”, not the book. The captured scroll is about 99,300px tall. It runs through a press-logo strip, five named testimonials, a first-person letter, case studies, a page-by-page table of contents, a 134-page review widget, a “WHO NEEDS THIS” section and three P.S. blocks restating the guarantee. A sticky “RUSH ME A FREE COPY” bar stays pinned through most of it.
The order form is not captured. No order form is embedded in the page, so every button hands off to a checkout the capture did not reach. Any order bumps or upsells there are unknown, because submitting needed a real address and card.
Funnel canvas — drag to pan, scroll or use the buttons to zoom. Each node links to that step's page.
The ad says only 10,000 copies were printed, cites 6,500+ reviews at 4.8 stars and $7.8B in client sales, and names the $23.95 retail price only to say you are not paying it. Nothing in it describes the book.
The page leads with who he is, not the book title, and the ad's framing carries straight into it. Press logos, five named testimonials and a letter come before the page-by-page table of contents.
A "RUSH ME A FREE COPY" bar stays pinned through most of a roughly 99,300px scroll. No order form sits on the page, so every button hands off to a checkout the capture did not reach.
Retain
Attract
Capture
Sell
Made for a big screen
See all 3 steps as one map
On a computer this funnel opens as a canvas: every page at full length, side by side, with the arrows between them and the moves that make it work. A phone screen can't hold it, so here it's a list.
The ad says only 10,000 copies were printed, cites 6,500+ reviews at 4.8 stars and $7.8B in client sales, and names the $23.95 retail price only to say you are not paying it. Nothing in it describes the book.
The page leads with who he is, not the book title, and the ad's framing carries straight into it. Press logos, five named testimonials and a letter come before the page-by-page table of contents.
A "RUSH ME A FREE COPY" bar stays pinned through most of a roughly 99,300px scroll. No order form sits on the page, so every button hands off to a checkout the capture did not reach.
